Guide

JPG vs PNG vs WebP — Which Image Format Should You Use?

A plain-English guide to the three most common web image formats — when to use JPG, PNG, or WebP, and how to convert between them for free.

Updated

The quick answer

Use JPG for photographs, PNG for graphics with sharp edges or transparency (logos, icons, screenshots), and WebP when you want the smallest file for the web and your audience uses modern browsers. Most images fit cleanly into one of these three.

JPG

JPG is lossy and excellent for photos: it throws away detail the eye barely notices to make small files. It does not support transparency, and repeatedly editing and re-saving degrades quality. Best for photographs, email attachments, and anywhere wide support matters.

PNG

PNG is lossless and supports transparency, so lines and text stay perfectly sharp. The trade-off is size: a photo saved as PNG is much larger than the same photo as JPG. Best for logos, icons, diagrams, and screenshots — not big photographs.

WebP

WebP is a modern format that usually beats both: smaller than JPG at similar quality, with support for transparency like PNG. It is ideal for websites. The main caveat is that some older software still cannot open it, so for maximum compatibility you may convert WebP back to JPG.

Converting between them

Pick the format that matches the job and convert as needed: PNG to JPG to shrink a photographic graphic, JPG to WebP to speed up a website, or WebP to JPG when something cannot open a WebP. Conversion is quick and can run entirely in your browser.

Tools & resources mentioned

FAQ

Which format is best for photos?
JPG — it makes small files for photographs. Use PNG only when you need transparency or perfectly sharp edges.
What is WebP best for?
Websites — it is usually smaller than JPG at similar quality and supports transparency. Some older software cannot open it.
When should I use PNG?
For logos, icons, diagrams, screenshots, and anything needing transparency or crisp lines.

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